We didn’t have the right to lose original, unusual handwriting of the brand and its artistic heritage, creating a faceless, similar to hundreds of others, online store. The main task was to pass through the design elements semantic luggage of designer Alla Malomana and the exclusive style of abstract artist Sonia Delone.
The most difficult thing was to combine bright cubic forms and surrealistic patterns with the practicality of the resource and marketing tasks. But after several attempts, we managed to create both a functional and harmonious design that complements the style of the fashion house Sonia Delaunay. The result was a vibrant online store developed by us on the CMS platform.